Working Hours. “Hey it worked for this client in the same industry as you, so let’s do it for you.” 3 Ways COVID-19 Has Changed the Recruitment, Re-imagining Recruitment In The Post-pandemic World. Agencies are feeling the pain and charging their clients less for blog posts — which means less money in your pocket. In fact, some pay relatively little! If you’re that writer, this can add some predictability to your income. On the other hand, most recruitment agencies are specialized in recruiting for a certain industry, role or level. Terms & When your marketing agency works exclusively in your industry, you can bet they’ll know what you need, who your ideal buyers are and how to reach them. Still, blog posts and commoditized content can be a way to get your foot in the door. Unfortunately, agency work can also come with drawbacks: Not all agencies pay well. Some agencies specialize in the types of industries they serve. Freelance writers are divided on the topic. In nursing, you can work full-time as a salaried nurse, you can work part-time, you can work for an agency, or … In a situation like this, your best job candidates are passive job seekers - they don't actively look for a job, because they already have one. 3. You may opt-out at any time. Because they “get it,” you won’t have to spend as much time getting the project off the ground. Marketing agencies that get to work with such a wide range of clients become experts in marketing for many different industries and bring you new, fresh ideas. Doing all that takes time. Should you use a recruitment agency to help you find and shortlist the best candidates? In those cases, agency work can give you exposure to many different industries and content types. They seem like they really get our industry.”. Join over 100,000 of your peers and receive our weekly newsletter which features the top trends, news and expert analysis to help keep you ahead of the curve. Rather than turn to (and train) a different writer for each separate piece of content for a client, agencies prefer to work with the same writer each time. For instance, if an agency works only with real estate agents, they could create the same “How to Buy Your First Home” infographic for each client, changing only the brand feel. We have put together some of the key pros and cons between client-side and agency below. You can either take or leave it, which can make for stressful days as you scramble to get the work done. An agency not focused on your industry could still end up working with your competition, but if they’re an in-industry agency, the chances are much higher. Keeping with the jargon thread, while it was a pro above that they understand your industry language, it can also be a hindrance. Agencies are notorious for setting tight deadlines for outsourced writers. He says, “I’d rather help someone reach 50 ideal customers rather than 5,000… View full profile ›. If you’re in a similar situation, you’re probably considering using the services of a recruitment agency. How Brick and Mortar Brands are Pivoting to E-Commerce to Survive, 10 Categories of Tools to Help Lean Into Your Digital Marketing Strategy, Image: 100 Powerful Marketing Words to Boost Your Brand (and 75 More to Avoid Like the Plague), Image: 4 Types of Customer Segmentation All Marketers Should Know. But it’s important to know what you’re getting into before you start — and how to be strategic when you’re in it.
Just email me at [email protected] and put “Brainstorm” in the subject line.
They follow pioneers and/or are potentially mavens in the PPC arena. Another benefit to an industry expert level marketing agency is that your training time to bring them on and coach them on your industry is greatly reduced. Your potential candidates will create their first impression of your company based on secondhand information - not direct contact with your company.
Pros of Agency Work. Best recruitment agencies will go out of their way to become familiar with your company goals, mission, vision and values. In actuality, both statements can be true. Grab a free copy of my book for ESTABLISHED writers/copywriters. This means that posting your open job position on job boards is by no means enough to attract the best candidates.
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